22North At APEX FTE Dublin 2026
A quick look at what we showcased at FTE Dublin in June 2026. At APEX FTE Ancillary & Retailing 2026, 22North showcased a new-generation disruption recovery and passenger servicing platform that connects operations, passenger engagement, and ancillary commerce. Ujwal Makhija, Founder and CEO at 22North shared how airlines can turn passenger moments into measurable revenue outcomes in real-time. AI-powered passenger journeys designed to help airlines and airports manage disruptions, improve communications, generate revenue and deliver better passenger experiences at scale. See how leading airports and airlines are using 22North as an orchestration layer to turn passenger interactions into operational and commercial outcomes.
22North: New-generation disruption recovery and passenger servicing
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22North Accredited as AWS Qualified Software Solution
We’re proud to announce that 22North’s Passenger Operations Platform has successfully completed the AWS Foundational Technical Review (FTR) — validated against AWS Well-Architected best practices. This accreditation ensures top-tier: for our customers and partners. Backed by AWS FTR validation, 22North removes the trade-off between speed and trust, simplifying end-to-end CPaaS adoption for future-ready airlines. What this means for our customers and partners ✅ Enterprise-grade securityAWS FTR-certified, meeting the highest security benchmarks. ✅ Faster deploymentBuy, test, and deploy our enterprise software in a fraction of the traditional B2B cycle. ✅ Direct from AWS MarketplaceDeploy directly from the AWS Marketplace console, reducing time-to-value significantly. We are proud to be among a select group of aviation-focused CPaaS vendors that are AWS Marketplace verified. This reflects our continued investment in building a trusted, cloud-native platform designed for: Always Informed. Always Assured. ? Link: TBD Tags:AWS | Cloud | CPaaS | Aviation Technology | AWS Marketplace | Security
22North by Phonon Partners with Jazeera Airways to Launch ‘JazLink’
Technology is most powerful when it puts the customer first.22North by Phonon has partnered with Jazeera Airways to launch JazLink — an AI-powered digital communication platform designed to keep every passenger informed, every step of the journey.With the launch of WhatsApp-based notifications for Jazeera Airways, passengers are now assured of real-time updates, proactive alerts, and seamless engagement — in multiple languages including English, Arabic, and beyond — making their journey smoother and stress-free. “We’re thrilled to partner with Jazeera Airways to launch JazLink — a leap toward intelligent, human-like communication for passengers. Our mission is to automate meaningful outcomes through AI. With JazLink, passengers gain a true digital companion that keeps them informed, assured, and connected at every touchpoint.” Ujwal Makhija, Founder & Managing Director, Phonon From baggage guidelines to gate change alerts, from feedback journeys to travel reminders — JazLink is proud to be the constant companion for every traveller.As featured in:? TheWire? ETTravelworld? TheTribuneTags: JazLink | Jazeera Airways | WhatsApp Notifications | Passenger Communication | Partnership
22North x Optivara: Transforming Airline Disruption Management
Flight disruptions aren’t just operational events — they’re high-stress passenger moments. Recovering aircraft and crew is only step one. Informing passengers in real time is step two. But empowering passengers with options to manage the disruption themselves — because one size never fits all — is what truly builds trust and long-term loyalty. At 22North by Phonon, disruption management is designed to be: Passengers should have answers on their phones before they ever need to stand in an airport queue or ask a question at a counter. This means enabling passengers to: All while keeping airlines operationally aligned and commercially optimized. That’s why we’re excited about our association with Optivara— combining predictive intelligence, decision science, operational recovery, and real-time passenger orchestration. Together, we are building a practical and comprehensive 360° disruption recovery platform for airlines — designed by people who have operated airlines and built the technology to support them. Because the future of airline operations isn’t just about efficiency. It’s about delivering passenger-first, outcome-driven recovery experiences. ? Read more: 22North x Optivara: Transforming Airline Disruption Management Tags: Airline Operations | Disruption Management | IROPs | Optivara | Passenger Experience
22North by Phonon at APEX FTE Ancillary and Retailing 2026 Dublin
Recovery Is No Longer Operational. It Is Conversational and Real-time.Delayed aircrafts. Airport availability. Displaced crew. Thousands of impacted passengers receiving fragmented updates across channels. For most airlines, irregular operations (IROPs) still trigger operational and CX friction. The challenge is no longer simply operational recovery. It is orchestration.The liability of getting it wrong is significant. According to IATA, nearly 78% of passengers expect a unified digital experience throughout their journey. Yet irregular operations cost airlines up to 8% of annual revenue — a staggering $60bn to the industry annually.At APEX FTE Ancillary & Retailing 2026, 22North will showcase a new-generation disruption recovery and passenger servicing platform that connects operations, passenger engagement, and ancillary commerce.22North’s platform meets passengers where they already are — on WhatsApp, voice, RCS, SMS, or Telegram — within a single continuous conversation. Rebooking, upgrades, compensation and support, all resolved without channel-switching or repeated verification. And for your airline, we optimise messaging costs by up to 40%. Because modern passenger recovery is no longer just about restoring operations. It is about restoring confidence in real time.? Learn moreTags: APEX FTE | Dublin 2026 | IROPs | Disruption Recovery | Passenger Servicing | Ancillary | Retailing
